How much should a 20 page website cost?

How much should a 20 page website cost?

Quick Answer

When youre planning a 20-page website, you can expect costs to range from $2,000 to $20,000 depending on experience, complexity, and who builds it. How much should a 20-page website cost will hinge on features, design, and ongoing support. Think of it like buying a car: a basic model gets you from A to B, but premium options and custom paint jobs drive the price up.

Why Prices Vary

  • Developer or Agency Rates: Freelancers charge $50–$150/hr, agencies $100–$300/hr.
  • Complexity and Features: Custom design, e-commerce, booking systems can add $200–$2,000 per feature.
  • Special Integrations: Custom APIs or third-party services often stretch development time (and cost).
  • Geographic Location: Rates in major cities tend to be higher than remote or international teams.

Cost Breakdown

Vendor / ApproachPrice RangeIdeal For
DIY Website Builders$0–$500Simple portfolios or blogs
Freelancer Custom Site$2,000–$10,000Small businesses, basic needs
Professional Agency$10,000–$35,000+Brands seeking premium experience

This raises an important question: which approach aligns best with your timeline, budget, and quality expectations?

Ongoing Expenses

  1. Domain name: $10–$20 per year
  2. Hosting: $10–$50/month (basic) up to $400/month (high traffic)
  3. Maintenance & Updates: $50–$200+/month
  4. Support and Extras: $500–$2,000+/month (for agency retainers)

You might also wonder how these ongoing costs compare to a one-time build fee — they can add up to 20–30% of your initial budget each year.

Key Things to Remember

  • Clarify your must-have features before you budget.
  • Compare at least three proposals to find the best value.
  • Balance upfront costs against long-term ROI.
  • A well-built website is an investment, not just a one-off expense.
  • Factor in maintenance, hosting, and domain fees when calculating total cost of ownership.