352-639-5270
You might be wondering: What is the average price of web design? The average price of web design in 2025 typically ranges from $500 to $10,000 per project, with most small businesses spending between $500 and $5,000 for a standard, professionally designed website. Costs fluctuate based on complexity, provider, features, and maintenance.
Typical Pricing Breakdown
1. Small Business & Basic Websites
- Project-based cost: $500–$5,000 for straightforward brochure sites or service listings.
- DIY website builders: $0–$1,000/year (templates, hosting, domain).
- Ongoing costs: $50–$200/month for hosting, plugins, SSL, maintenance.
2. Freelance and Agency Rates
- Freelancers: $20–$100/hour (average ~$75/hour).
- Freelance projects: $500–$5,000+ depending on scope.
- Agencies: $3,000–$10,000+ for small business sites; $10,000–$100,000+ for enterprise or e-commerce.
- Subscription design services: $400–$1,400/month for unlimited tweaks.
3. Custom & Ecommerce Sites
- Custom sites: $10,000–$100,000+ for bespoke development and integrations.
- Ecommerce platforms: $15,000+ for robust online stores (excluding ongoing costs).
| Type | Price Range | Typical Provider |
|---|---|---|
| Basic brochure site | $500–$5,000 | Freelancer or DIY builder |
| Small business agency site | $3,000–$10,000 | Small agency |
| Custom enterprise site | $10,000–$100,000+ | Large agency |
| Ecommerce store | $15,000+ | Specialized agency |
Factors Influencing Pricing
- Scope & complexity: Pages, interactivity, custom graphics, e-commerce drive costs.
- Provider experience: Seasoned pros and big agencies charge more but offer full services (SEO, branding, support).
- Location: Major cities or high-cost countries command higher rates.
- Content and assets: Professional photography, custom copy, graphics can add $500–$2,000+.
- Ongoing services: Maintenance, backups, security, updates billed monthly/annually.
Real-World Examples
- A simple portfolio site on Wix/Squarespace: $500–$1,000 all-in.
- An informational business site (5–10 pages, custom styling): $2,000–$7,500.
- A custom ecommerce platform with integrations: $15,000–$50,000+.
This brings up another point: investing in quality web design delivers returns in conversions, credibility, and user experience.
Key Takeaways
- Average web design cost in 2025: $500–$10,000 for standard needs; $1,000–$100,000+ for high-end projects.
- Value over price: Focus on ROI—good design pays off.
- Match needs to budget: Define features, expertise, and growth plans before choosing a provider.
Ready to get a precise quote? Many agencies and freelancers offer free consultations and cost calculators to customize your project budget.
